Email Mystery Shopping
Email Mystery Shopping
comprises emailing an enquiry to each nominated outlet or central facility. Performance in People utilises thousands of email addresses across numerous different domains to avoid detection. Each email response is evaluated based upon a range of criteria which can include timeliness of response, relevance, sales process compliance, branding, information accuracy as well as spelling and grammar.
Why use email mystery shopping?
Is email mystery shopping right for you...
Once the mystery shop assessment is quality-controlled and scored by our team of evaluators at PiP HQ, it is provided to the client online via our reporting platform, ‘Vision’. Vision hosts an extensive range of engaging tools and insights including:
Custom client-branded infinity dashboard
Interactive dashboard tiles and reporting
Drill-down analysis and dynamic reporting suite
Bespoke dashboards based on hierarchy/access level
Self-assessment and action-planning tools
Custom library of resources and support items
Individual evaluation score impact assessments and ‘improvement areas’
And so much more…!
PiP’s in-house CX Lab is an incredibly powerful and valuable service to the organisation and their clients. The CX Lab team analyse and provide detailed bespoke insights into every single element of the customer experience, utilising millions of data points from 800+ annual mystery shopping programmes.
The CX Lab produce an extensive range of value-added insights in multi-media formats including video and audio compilations, benchmark reporting, behavioural analysis, bespoke reports, industry reports, and so much more...
“It’s been really easy and a joy working with PiP, our cultures are very similar”
Debbie Kitchen, Senior Retail Operations Manager
